S.P.I.N. Selling

S.P.I.N. Selling

The S.P.I.N. Selling Fieldbook: Practical Tools, Methods, Exercises and Resources

22,82 €

Detalles

NEIL RACKHAM is founder and former president of Huthwaite, Inc. Huthwaite researches, consults, and provides seminars for over 200 leading sales organizations around the world, including Xerox, IBM, and Citicorp. His academic background is in research psychology. It was at the University of Sheffield, England, that he began his research into sales effectiveness that resulted in SPIN. Mr. Rackham is the author of more than 50 articles and several books

Información adicional

Autor Neil Rackham
Publicado por MCGRAWH
Tipo de Documento Libro
EAN ISBN 9780070522350
Número de páginas 208
Peso(kg.) 0.4536
Palabra clave 9780070522350